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The FBA welcomes STVV as Educational Partner

The FBA welcomes STVV as new Educational Partner

The Football Business Academy (FBA) is pleased to welcome the distinguished Belgian club, Sint-Truidense VV (STVV), in a new educational collaboration. This partnership marks an important milestone for both entities, bringing together the unparalleled leader in football business education and a renowned professional football club.

It’s a pleasure to welcome STVV as our newest Partner, the 35th professional football club to join our ever-expanding global network. Being recommended by another club partner underscores the mutual benefits of these partnerships and aligns with our shared values that we aim to highlight. I’m confident that in the coming months and years STVV and FBA Candidates alike will be able to learn a lot from each other and advance their strategic objectives.

Kristian Dobrev, Deputy CEO, The FBA

At STVV we give talent the opportunity to develop their skills. Both on and off the pitch. Moreover, we are a club with an open, international vision: within the staff, local Belgian and Japanese professionals work together to take STVV to the next level. The agreement with FBA is part of this vision. Thanks to this cooperation we welcome international professionals, who can strengthen our organisation with their inspiration and experience and gain experience in the football industry.

Daisuke Sugimoto, Corporate Department Director, STVV

Based in the city of Sint-Truiden in Limburg, ‘De Kanaries’ (the canaries) are renowned for their vibrant home colors. Competing in the Belgian Pro League, now known as Jupiler Pro League for sponsorship reasons, the club, founded in 1924, boasts a rich history, having reached the Belgian Cup final twice.

This mutually beneficial alliance seeks to foster collaboration on strategically significant subjects, unlocking valuable opportunities for both The FBA and STVV. The primary objectives include providing a comprehensive learning environment for FBA Master Candidates—future industry professionals—through internships and Student Business Projects (SBPs). Beyond education, the collaboration aims to cultivate synergies aligned with the club’s business plans and development strategies.

The FBA and STVV share a commitment to excellence, innovation, and the development of the football industry. This partnership not only solidifies The FBA’s position as a leader in football business education but also strengthens STVV’s global footprint in the ever-evolving landscape of professional football.


Koninklijke Sint-Truidense Voetbalvereniging, commonly known as Sint-Truiden or STVV, or by their nickname De Kanaries, is a Belgian professional football club located in the city of Sint-Truiden in Limburg. Sint-Truiden was founded in 1924 and currently plays in the Belgian Pro League (First Division).

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The Football Business Academy is a global leader in football business education whose goal is to accelerate the professionalization of the football industry and develop current and future leaders in the game. Founded in 2017 and based in Switzerland, The FBA is best known for its flagship degree – the Professional Master in Football Business – which is a 12-month program with two intakes each year.

Furthermore, various football-related stakeholders seek the services of The FBA for the creation and/or delivery of a variety of tailor-made workshops, certificates, or diplomas. Other partners of The FBA include CONMEBOL, NWSL, Belgian FA, Saudi Pro League,, Rangers FC, SL Benfica, Mazatlán FC, Common Goal, Double Pass and Samba Digital.

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