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Markus Breglec, a FBA Guest Lecturer

Markus Breglec

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Professional Career

AS MONACO, Chief Marketing Officer
LIVERPOOL FOOTBALL CLUB, Director of Marketing & Media
HTC, Vice President Marketing & Sponsorships
HTC, Global Director Sponsorships & Media
SONY, Global Director of Marketing Communications
NIKE, Nike Brand Marketing Football and AGC
ADIDAS , Global Marketing

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Location

London, UK[/vc_column_text][/vc_column][vc_column][vc_empty_space][vc_column_text]

Biography

In his role as Marketing and Media Director of Liverpool Football club Markus was a member of Executive Board the club. As a senior international marketing and digital media leader with 20+ years of experience he worked with global A-brands like Nike, Sony, adidas, and HTC.

Markus has a strong brand, digital and commercial growth track record in consumer, sport, tech, mobile communications, lifestyle, media, entertainment and digital industries.
Global and regional marketing leadership experience in the fields of:  Brand Management, Digital, Social Media, Sports Marketing, Internet of Things (IoT), Sponsorships, Football, Virtual Reality (VR), e-commerce, Integrated Marketing, Advertising,  Action and outdoor sports.
Successful track record of brand and business strategy setting, launching new products, developing brands, creating new markets, developing high performance teams, driving business and brand innovation and ideas culture. Experienced in global and regional marketing change management and motivational leader of international and diversified teams.

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